Announcing the 2020 Evergreen Awards

Jan 31, 2021

The Best Rated and Reviewed New Products of 2020

For the third year in a row, the tech-enabled insights company 4Sight has announced their Evergreen Awards: a series of awards that celebrate and acknowledge some
of the best new product launches across 10 CPG categories.

Because much of social media has an ephemeral feel to it—here today, gone tomorrow—4Sight’s Evergreen Awards measure success through product reviews. Consumer reviews last for years and help inform purchase decisions long after the review has been written, while also helping marketers understand changes in the consumer experience over time. In other words, reviews are evergreen.

To see our full list of winners, down the reports:


Beauty: Hair Care, Skincare, and Cosmetics

Small Appliances

Household Goods: Personal Care, Baby Care, Food & Beverage, OTC, Household Cleaners