4Sight is not just tech. It’s tech + consumer & brand knowledge. Our solutions combine artificial intelligence with consumer and brand expertise to guide your decisions and drive topline growth.
Uniquely Human Solutions
Surveys can be biased, sentiment is too vague and feedback can be heavily influenced during focus groups. Many social listening dashboards are mere data dumps that lack human perception.
Our unique approach extracts, harnesses, and activates insights from any data source, whether online reviews, social media, scientific journals, news outlets, or blog comments.
Our brand strategists identify patterns, whitespace, competitive vulnerabilities, and more - far beyond what a machine can fathom. With your insights in hand, we provide guidance to ensure you get tangible recommendations that fuel growth.
to Uncover Your Consumers’ Truth
When used to understand your brand, consumer experiences, and position in the market, Insights Miner extracts longitudinal data spanning years from dozens of review sites, blog comments, social media, and more. The tool helps us uncover your brand’s points of difference and parity, strengths and opportunities for growth in the market landscape, consumer perspectives, and more through in-depth quantitative and qualitative analysis.
Compass Launch Monitor
We provide the data you need – an understanding of the consumer experience and brand perception – at the right time, all to ensure the right people in your organization have the information needed to course-correct. 4Sight’s Compass Launch Monitor is built around a user-friendly, real-time dashboard experience pulling in quantitative and qualitative data (reviews, social, and other content) that is presented in a streamlined, action-focused manner.
By analyzing billions of documents through supercomputer power, we stay ahead of global innovations (whether these are grants, patents, or clinical trials being unveiled via conferences, publications, and more) and the interplay of those with consumer/market data (e.g. social comments, news outlet reporting, etc). Getting months of years advanced notice of emerging ingredients, technologies and/or competitors is the difference you need to win.
Unparalleled Quality Control
At 4Sight, we believe that quality data leads to the best insights.
We collect data from dozens of online websites, all of which are vetted via an internal system, to ensure we’re using only authenticated data. On that vetted data set, we then perform a 4-step process in which we apply a proprietary 4Sight code that eliminates duplicate consumer-generated content and the distracting noise.
Only after we’ve completed the entire 4-step process do we determine that the data set is "clean" and ready to be harnessed.
What can your Data do for you?
Contact us to set up an initial consultation. We will talk about your brand, the challenges you’re facing, and how 4Sight can provide the information you need to keep growing.Contact Us